TC
Traction Canvas™
by Brandy Old & Craig Elias
 HelpAStartupOut.com

Uncover what is preventing, or will prevent, you from reaching $1,000,000 in revenue — so you can get closer to a Series A raise.

The #1 reason first-time and technical founders stall is premature scaling — skipping foundational steps in order to grow faster. The data is stark: 94% of founders who do this never reach $1,000,000 in revenue.

This diagnostic gives you a candid score and the exact steps to take to fix it.

10 minutes. Pinpoint exactly which box to focus on — and where to slingshot (go backwards a step or two so you can go forward faster).
✓Green = ready !Orange = shortcut ⚠Red = skipped
How the Traction Readiness Score works
10 boxes, 3 quick evidence checks each.
Use the orange marks for a plain-English definition of terms you might not know already — like ICP, Seven Second Sale, or trigger event.
Tell us about you.
This helps us personalize the results and point you to where you should focus.
1. How many paying customers do you have right now?
2. What is your current monthly recurring revenue (MRR)?
3. Where did most of your current customers come from?
4. How many days until your next investor meeting or fundraising deadline?
5. What industry best describes your business? helps us tailor your results
6. How did you hear about the Traction Diagnostic?
TractionCanvas.com

Traction Canvas™

Get your full analysis

What you see on the page is just your live score. The full analysis is a personalised write-up from Brandy & Craig covering why your slingshot box is the stall, the exact two-step plan to fix it, and how your score changes at each step — plus an invite to the Traction Thirty cohort.

Most recent round of funding *
Money actually put into the business — not sweat equity or time.
So we know you're a human — what is two plus six?
Spell it out — not the digit.
100% Privacy Guaranteed: By submitting this form, you grant us permission to analyze your answers to provide your results. We may share anonymized, aggregated datasets for benchmarking and research purposes. We maintain a strict confidentiality policy: no personally identifiable information (PII) or individual company data is ever shared with third parties. From The Traction Trap — Brandy Old & Craig Elias.

Traction Canvas™

Get the fillable PDF

Enter your details and we'll email you the fillable Traction Canvas PDF.

So we know you're a human — what is two plus six?
Spell it out — not the digit.

Your info is never shared or sold. From The Traction Trap — Brandy Old & Craig Elias.